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October 2, 2017 at 12:51 pm #23481JoshKeymaster
LEGO Rebrick
Signe Lønholdt | LEGO
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Posted Wednesday at 04:51 AM
We are excited to share a special opportunity for you and the community members of registered communities. We would like to invite all LAN Ambassadors to collect ideas from their members and share their best ideas for a “gift with purchase”-set*. All ideas are welcome and below are some examples of ideas for a set which you might find helpful to get it started, as you can see there is room for many more good ideas.
– Futuristic Spaceship
– Pre-historic animals
– Modular building, corner restaurant
– Flower(s)
– Steam train (from 1923)
– Underwater creaturesInvolve your members and share one collective list of ideas in a prioritized way, listing the most popular idea at the top of the list. You are welcome to share a picture to help explain some of your idea(s), making it easier for us to interpret the idea in the correct way.
Before you start please check out the entry guidelines and how to enter in the RULES.
Rules
Ideas consisting of or containing copies of any existing third party work or creation or infringements of any third party intellectual property right will not be eligible for this activity
However, ideas to themes within the current LEGO portfolio are welcome: LEGO Star Wars, LEGO DC Comics™ Super Heroes including original characters and LEGO created IPs, such as LEGO Friends, LEGO NEXO Knights, and LEGO Elves, are allowed.
Ideas consisting of or containing trademarked terms, or names that otherwise constitute infringements of any third party intellectual property right will not be eligible for this activity.
Ideas should be compatible with the current LEGO system of play. This means that all ideas have to be possible to execute with the current portfolio of bricks & LEGO Minifigures.
Please remember to consider the LEGO brand values. This means no:
Politics and political symbols, campaigns, or movements
Religious references including symbols, buildings, or people
Sex, nudity, drugs, alcohol or smoking
Swearing or profanity
Death, killing, blood, terrorism, horror, or torture
First-person shooter video games
Warfare or war vehicles in any modern or present-day situation, or national war memorials
Large or human-scale weapons or weapon replicas of any kind, including swords, knives, guns, sci-fi or fantasy blasters, etc.
Racism, bullying, or cruelty to real life animals
Ideas containing defamatory or degrading elements will not be eligible for this activity.How to Enter:
Submit one collective list of your communities’ top 5 most wanted GWP themes. Make sure that the list is ranked, so the most desired theme is number 1 and so forth. Post your list by commenting on this topic and you’re welcome to inspire your own community with the themes suggested by other fan communities. Only one list per community is permitted.Entry Deadline
Please submit your community’s prioritized list of ideas no later than November 1st 2017 at 10:00AM CET.
If you’re not sure what time zone you’re in here’s a time zone converter.*A “gift with purchase”-set is as the name indicates a set which is given to people who purchase a specific LEGO offer.
Q&A:
Can Reg. Fan Media and Online Communities publish this initiative?
We want to developed a GWP which is popular in the adult fan community. So, we want involve as many adults as possible. The only trick is for these communities to collect it in a meaningful way: on a top 5 prioritised list.Are there any limits to how big the set could be? Ex. “large model of the London Bridge”
The ideas should not be size specific it London bridge can also be built in a smaller model. Focus should be on idea, not final model.Where can we learn more about GWP sets?
To see a few of the past GWP sets, please visit LEGO.com or even better: community created resources like Brickset.comAny other questions you may have will be answered by @Helene Teichert | LEGO from our Marketing Integration Team.
October 2, 2017 at 6:53 pm #23503Matt RedfieldKeymasterHow about a retro spaceship? Instead of futuristic… (srsly, aren’t most spaceships futuristic…?)
October 4, 2017 at 12:00 pm #23536Greg SchubertParticipantThis hurts my brain.
May 29, 2019 at 1:41 pm #31406JoshKeymasterFollow up:
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